Category: Marketing
1. Media Planning Basics DMA vs MSA | Kantar Media
Sep 9, 2013 — Keep reading to find out more. A Designated Market Area or a DMA is a geographic area that represents specific television markets as defined by (1)…
A designated market area is a region where Nielsen measures the local television viewership. Advertisers, agencies, media owners, and broadcasters each use (2)…
What is DMA? DMA regions are exclusive geographic areas consisting of group of counties in the United States in which local television viewing hold dominance (3)…
2. DMA Regions – Nielsen
DMA (Designated Market Area) regions are the geographic areas in the U.S. in which local television viewing is measured by Nielsen. The DMA data are (4)…
Jan 27, 2015 — A Designated Market Area (DMA) is a geographic area of the US that represents specific television markets defined by, and annually updated (5)…
Aug 8, 2017 — Understanding designated market area (DMA) and how it impacts your company When discussing media buys or target audience, your marketing team (6)…
3. Media market – Wikipedia
A similar term used by Nielsen Media Research is the Designated Market Area (DMA), and they control the trademark on it. DMAs are used by Nielsen Media Research (7)…
A Designated Marketing Area, or DMA, is the geographic area where residents can receive the same local TV and radio stations. It sometimes also applies to (8)…
4. DMA // Programmatic Glossary – Healthy Ads
Jul 21, 2020 — DMA or Designated Market Area is an advertising term that stands for different regions in the United States divided into separate marketing (9)…
Outdoor billboard advertisers use DMAs to geographically target advertising campaigns and DMA data to compare out-of-home advertising to other media.(10)…
Jun 20, 2016 — A DMA in market research stands for designated market area. A designated market area is used for media, marketing, and advertising buys.(11)…
A media market, broadcast market, media region, designated market area (DMA), television market area, or simply market is a region where the population can (12)…
Dictionary of Marketing Terms for: designated market area (DMA) The areas do not overlap, and every county in the United States belongs to only one DMA.(13)…
5. Constituent Matching – DMA and MSA – Blackbaud
Certain media organizations are associated with a Designated Market Area (DMA) or a Metropolitan Statistical Area (MSA) to identify them by local area.(14)…
DMA® regions are useful when advertising in local markets or aligning campaigns with television markets. Where do I find it? The Media Intelligence Center’s (15)…
Welcome from TheDMA.org. Why you’re here. In May, 2018, ANA acquired the Data & Marketing Association (formerly the Direct Marketing Association).Parent organizations: Association of National (16)…
6. TRUCK ADS® | All Designated Market Maps | A D M A P S | 1 …
DISH, CABLE AND BROADCAST TELEVISION MEDIA MARKETING MAPS (2021) on this website, TRUCKADS® Rebrands DMA Map and Designated Market Area(17)…
Mar 29, 2018 — The DMA Dilemma: How Social Media Advertising is Replacing Political TV Ads This is because the practice of television advertising, (18)…
RankDesignated Market Area (DMA)TV Homes% of US1New York6,824,1206.3772Los Angeles5,145,3504.8083Chicago3,256,4003.043View 208 more rows(19)…
These Nielsen Designated Market Area (DMA) codes are used in a variety of Ooyala features.(20)…
7. DMA Analysis | PMP Marketing Group | Law Firm Media …
A DMA, or a Designated Market Area, is a geographic map that specifies which advertising rates for specific channels and time periods in the area.(21)…
Google Ads allows you to target different types of locations, including postal codes, cities, Nielsen® DMA® (Designated Market Areas) regions.(22)…
Aug 13, 2014 — What is the coverage and application of the DMA? As the Asia region sees moderate growth, advertising giant WPP has acquired full (23)…
8. Nielsen DMA 2021 Rankings | MediaTracks Communications
DMA Name20202021ChangeNo. Homes 2020No. Homes 2021New York1106,824,1207,452,620Los Angeles2205,145,3505,735,230Chicago3303,256,4003,471,560View 207 more rows(24)…
DMA stands for direct marketing area. Geographic areas are divided based on content consumption and marketing demographics so that content providers can (25)…
The Data & Marketing Association (DMA) is the driving force of intelligent marketing. Guided by our customer-first principles enshrined in the DMA Code, (26)…
9. US DMA | Adobe Analytics – Adobe Experience League
Jun 7, 2021 — The ‘US DMA’ dimension reports the designated market area (DMA) of the visitor. It is based on media markets compiled by Nielsen.(27)…
May 28, 2021 — Often viewing habits determine which DMA a particular area falls into. To add, DMAs also help establish advertising costs in specific (28)…
10. DMA | LinkedIn
DMA (Digital Marketing Agency) is a provider of specialized digital marketing solutions for both small businesses with aspirations to grow and enterprises (29)…
Marketing DMA abbreviation meaning defined here. What does DMA stand for in Marketing? Get the top DMA abbreviation related to Marketing.(30)…
3. DMA vs MSA – Digital Advertising-101. Jan 27, 2015 — A Designated Market Area (DMA) is a geographic area of the US that represents specific television (31)…
SANTA BARBARA-. SANTA MARIA-. SAN LUIS OBISPO. Plumas. Yuba. Nevada. Butte. Sutter. Sierra. Placer. Sacramento. Solano E.(32)…
Total local and total national non-advertising marketing spending reaching the market. The Detailed version also shows a breakout for both national and local (33)…
Apr 12, 2021 — Recently, Google and Apple have changed their policy for targeted online advertising. Privacy-conscious users have been switching to (34)…
Jan 21, 2019 — We’re happy to announce that we now support the DMA Region breakdown & additional campaign statuses from Facebook ads in Funnel.nel.(35)…
DMA United is an advertising and representation agency that provides branding, creative and business development services for brands and individuals.(36)…
The DMA’s consumer opt-out services are administered by Interactive Marketing Solutions. These are: How to remove your name from mailing lists (37)…
Enter your information below to create your new DMAchoice™ mail preference the sole purposes of removing matching data from unsolicited marketing lists.(38)…
Excerpt Links
(1). Media Planning Basics DMA vs MSA | Kantar Media
(2). Designated Market Area: What Is It? – The Balance Careers
(3). Leveraging DMA Targeting in Mobile Advertising – Aarki
(4). DMA Regions – Nielsen
(5). DMA vs MSA – Digital Advertising-101
(6). Understanding designated market area (DMA) and how it …
(7). Media market – Wikipedia
(8). Designated Market Area — TOP Agency
(9). DMA // Programmatic Glossary – Healthy Ads
(10). What is Designated Market Area (DMA) – Fliphound | Digital …
(11). What is a DMA? | Syracuse DMA Data | Market Research …
(12). List of U.S. DMAs • Digital & Traditional Outdoor Advertising …
(13). designated market area (DMA) | Barrons Dictionary …
(14). Constituent Matching – DMA and MSA – Blackbaud
(15). Geographic data: DMA and CBSA
(16). Welcome from TheDMA.org | About the ANA | ANA
(17). TRUCK ADS® | All Designated Market Maps | A D M A P S | 1 …
(18). The DMA Dilemma: How Social Media Advertising is …
(19). Nielsen DMA Rankings 2020 – MediaTracks Communications
(20). DMA Codes
(21). DMA Analysis | PMP Marketing Group | Law Firm Media …
(22). Location target types by country – Google Ads Help
(23). All about DMA – Designated Market Area – TechDarshan
(24). Nielsen DMA 2021 Rankings | MediaTracks Communications
(25). DMA Region Definition – What is a DMA Region? – Backtracks
(26). About the DMA – Direct Marketing Association
(27). US DMA | Adobe Analytics – Adobe Experience League
(28). Designated Market Area: What It Is and What Its Impact Is – PR …
(29). DMA | LinkedIn
(30). DMA Marketing Abbreviation Meaning – All Acronyms
(31). Top 10 WHAT DOES DMA MEAN IN MARKETING Answers
(32). DMA Map
(33). DMA Online Ad Spending – Borrell Associates
(34). Changed Policies of GAFAs, Limited Impact of DMA/DSA on …
(35). Facebook Ads – DMA Region breakdown – Funnel.io
(36). DMA United
(37). Consumers – Sponsorship – Direct Marketing Association
(38). DMAchoice is a mail preference service offered by the DMA.